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![Coaching the Purpose](https://static.wixstatic.com/media/b748e0_bc20fde0af784577b1c47d38c000cd64~mv2.png/v1/fill/w_514,h_386,fp_0.50_0.50,q_95,enc_auto/b748e0_bc20fde0af784577b1c47d38c000cd64~mv2.webp)
2 min read
Coaching the Purpose
Another way you can use your SB Teams Culture Plan with your team is to coach purpose. There is a purpose for everything you do.
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![Promote, Practice, Praise, & Protect](https://static.wixstatic.com/media/b748e0_39e1ffbf68cd41089226b330c9303c96~mv2.png/v1/fill/w_514,h_386,fp_0.50_0.50,q_95,enc_auto/b748e0_39e1ffbf68cd41089226b330c9303c96~mv2.webp)
2 min read
Promote, Practice, Praise, & Protect
There are 4 P's to effective character building and culture development. We must constantly Promote, Practice, Praise and Protect our value
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![Values Video Clip Library](https://static.wixstatic.com/media/b748e0_242fdaec14354f74aab9a48d36b78d10~mv2.png/v1/fill/w_514,h_386,fp_0.50_0.50,q_95,enc_auto/b748e0_242fdaec14354f74aab9a48d36b78d10~mv2.webp)
1 min read
Values Video Clip Library
We know how much time it takes to find meaningful video clips...We created a page that has a lot of great clips categorized by values
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![Trust the Process](https://static.wixstatic.com/media/b748e0_f515ded556af4270af7fb1f0d1cb0e90~mv2.png/v1/fill/w_514,h_386,fp_0.50_0.50,q_95,enc_auto/b748e0_f515ded556af4270af7fb1f0d1cb0e90~mv2.webp)
1 min read
Trust the Process
One phrase that you've heard and know to be true is Trust the Process. The same in true for developing attitudes and character.
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